"Great brands stand on the proverbial backbones of great headlines, words that stir and inspire – that go beyond the pedestrian and reach to evoke emotion and imagination.  Great headlines spur a desire for immersion into the brand and the brand story.  Memorable headlines generate buzz, win over customers and drive dynamic campaigns.   Clever headlines stop you in your tracks.  Like a visually stunning photograph, a fabulous headline grabs you and doesn’t let go until you “get the message”.   Headlines can be powerful tools that engage readers and leave them wanting more.  A strong headline breaks the creative barrier wide open.  The first words of any brand story should be both intriguing and enticing and above all should capture.  The "hook", that of a killer headline must surely and swiftly close the trap door with the reader inside."    

Deb Hancock Stewart 

Creative, fun, to-the-point, attention-getting headlines are essential for effective advertising and marketing campaigns.  A creative headline is the hook that makes you look.  It compells you to know more.  Good copywriting skills, effective words, a real stopper of a "catch phrase" makes for great ads.  Famous quotations, riveting opening sentences, clever slogans, and killer headlines stand out in our minds.  Great double entendres that are witty, ingenious and alluring are a must for any marketing medium, be it email blast or billboard.  At DCI Texas, we love a good headline, a memorable slogan, a captivating caption, a bold banner or "catchy" catchphrase.  Whether it's a brilliantly told brand story, or a 'knock-em-dead', 'stop-you-in-your-tracks' heading, or incomparably compelling copy, writing  is a specialty of DCI Texas.  Noticeable, funny, unique headlines are hallmarks of DCI Texas and nobody does distinctive better.  Period.  Give us a shot at writing a brilliant brand story for your ad campaign.  Google us.  You'll find some things we've written.